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Getting Your Inbox Under Control – 7 Tips for Successful Email Management

What does your email inbox look like?  Do you have emails that are several days, weeks or months old?  You mean to get to them sometime but just don’t have the time to do it today.  I’m going to give...

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How to Design a Sitemap that Spiders Will Love

When you stop and think about it, search engines are amazing things.  We type a few keywords into the search bar and a list of relevant websites appear on the page.  This rapid response is truly...

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Why Email Marketing Should Be Your Shining Star

Marketing is one of the most important aspects of any successful business. Some marketing is expensive while other marketing takes more time than money. In any case, staying in contact with our...

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What are Your Responsibilities as a Blogger?

  As a business, we establish our own Code of Ethics. I wondered, though, if bloggers were held to a higher standard. Is there such as thing as a Blogger’s Code of Ethics? Turns out…there is!...

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Dare to be Different – Setting Yourself Apart from Your Competition

Setting yourself apart from your competition can be challenging.  Daring to be different, though, is a step in the right direction. Imagine an assembly line with the same color, shape and size widget...

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Email Marketing Success – My First Challenge to You

We market our businesses in a dozen different ways. While they are all certainly important in our overall marketing plan, it’s been my experience that email marketing can be one of the most lucrative...

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Email Marketing Success – The Welcome and Opt-In

In my first Email Marketing Success blog post, I challenged you to create a freebie.  How are you doing with that?  Just remember that your freebie can consist of any number of things; an e-book or...

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Email Marketing Success – How to Write a Promotional Email

In a previous blog post, “Email Marketing Success – My First Challenge“, I talked about gaining brand recognition and and setting up an email marketing schedule.  In another blog post, “Email Marketing...

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How to Build Your Prospect List with Guest Blogging

Guest blogging is something you may have never thought of before as a lead generator. However, it’s a simple way to reach a vast audience that you might not reach otherwise.   Recently, I was asked by...

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Is Your Website Mobile-Responsive or Out of Touch?

Is your website mobile-responsive or is it out of touch?  Your website might look fabulous on your PC; but  how does it look and behave on a mobile device?  The fact is, most people are viewing...

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